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London Book Fair

Who else tuned into the London Book Fair? It was no surprise to hear more discussions around audio, especially given the rise in audio book listening, alongside streaming and podcasts – with so much potential, we can’t wait to see where it goes! Discussed also was the need to keep communications open, with a focus on interacting with, rather than broadcasting to, readers. This is something we have seen the impact of with the way in which Glassboxx is used, and it’s something that will continue to be hugely important in keeping connected with readers, as well as driving sales.

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