CommentaryFebruary 12th, 2015
The DRM dilemma
Essential tool or obsolete weapon? A defence against piracy or an obstacle to sales? Digital Rights Management is an issue that has deeply divided the publishing industry over the last few years.
DRM—technology that restricts the use of digital content once it has been bought—was evolved by publishers and retailers to protect their interests. But it has alienated some consumers, who consider it obstructive.
Some publishers have responded by scrapping it. The Bookseller’s recent Digital Census found that one in five publishers has removed DRM from their ebooks and another third have considered doing so—but nearly half have not. The issue clearly splits publishers right down the middle—so what can be done to restore unity?